Dublin Chamber's Marketing Workshop: Email Marketing
Take a fresh look at your approach to Email Marketing!
Email marketing is a powerful tool that businesses can use to build stronger relationships with their customers and drive sales. It is the most profitable and cost-effective direct marketing channel and for this reason alone, email should be a key pillar of your digital marketing strategy.
In this workshop, you’ll learn what email marketing is, how it works, and how to get started, giving you a solid grasp of the basics along with the know-how to launch an effective email marketing strategy for your business. Modern email marketing has moved away from one-size-fits-all mass mailings and instead focuses on consent, segmentation, and personalization to engage target audiences more effectively.
- 9 a.m. to 9:15 a.m. - Check in, coffee, and networking.
- 9:15 a.m. to 11 a.m. - Email Marketing Workshop. This is a working session so bring your laptops!
- 11 a.m. to 11:30 a.m. - Q & A
ABOUT THE SPEAKER:
Benji Hammond, a seasoned leader with 25 years of experience in development and operations, specializes in scaling small businesses through world-class digital marketing. Formerly with global brands like Yahoo!, Chase, and Abercrombie & Fitch, he now heads Digital 8 Marketing, a Dublin-based agency focused on implementing innovative multi-channel strategies at the right time to drive growth.
No refunds. By attending a Chamber event you are granting permission to the Dublin Chamber of Commerce, the Dublin Chamber Civic Foundation and anyone authorized by the Chamber to have unlimited right, without charge, to use your likeness in photos, videos, recordings and in all media now known or hereafter created to be used and distributed in perpetuity for promotional and publicity purposes. By attending an event you agree to release the Dublin Chamber of Commerce and Dublin Chamber Civic Foundation, their staff, board of directors, members and their partners from any liability.
Date and Time
Thursday Sep 26, 2024
9:00 AM - 11:30 AM EDT
Location
Dublin Chamber of Commerce
129 S. High St., Dublin
Fees/Admission
$19 for coffee and workshop!
